In the hyper-competitive business world of the twenty-first century, every little bit of market research helps. Businesses oftentimes find themselves making many tiny shifts in their business practices to try to maximize their profits. This can be something as small as changing the colors on a uniform or adjusting an employee’s closing announcement script. Whatever […]
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Exploring a few ways to bolster the marketing techniques of Financial Service Providers
The financial services industry including insurance providers, banks and investment firms—account for a major part of the overall economy. The competition among the sub sectors and sectors of the industry is very fierce, though on the macro level they remain indistinguishable from each other in terms of products and services.