What Matters to E-Commerce Brands? From the perspective of an e-commerce brand, an email campaign is about ensuring sale of products. After all that’s where the ROI flows in. Applying intelligent models using product preferences and browsing behavioral segmentation can help deliver campaigns that engage audiences and prompt transactions. However in an aggressive pursuit to […]
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The Importance of Building a Quality Business Network
In the business world, any hope of getting ahead takes networking – determined and smart networking. This means on-site in your place of business (provided it’s more than half-a-dozen people), around town at events that draw those who share something with you, and without a doubt, online. In fact, it is a fact that these […]