What is Twitter? How does it work and how can it help you grow your business? Twitter is a social media platform that allows you to express yourself within a 140 character limit. It’s a great way for a business to show their customers a brand personality. It also allows you to link to any […]
Search Results for: typical customers
The Pros and Cons of Customer Surveys
In the hyper-competitive business world of the twenty-first century, every little bit of market research helps. Businesses oftentimes find themselves making many tiny shifts in their business practices to try to maximize their profits. This can be something as small as changing the colors on a uniform or adjusting an employee’s closing announcement script. Whatever […]
5 A/B Split Testing Mistakes That Businesses Make All The Time
The benefits of split testing are clear – you get more conversions, higher ROI, greater insight into the marketing messages that you should be delivering, etc. But, like anything else you do online, you have to be extremely careful when testing. It’s just as easy to improve a conversion rate with a simple headline test […]