The process of releasing software to the market is known as software delivery. Proper software delivery follows a series of procedures carried out by multiple contributing groups to guarantee that everything works well. Business and product owners are responsible for delivering a written program based on a client’s preferences. Following the development, the software should […]
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5 A/B Split Testing Mistakes That Businesses Make All The Time
The benefits of split testing are clear – you get more conversions, higher ROI, greater insight into the marketing messages that you should be delivering, etc. But, like anything else you do online, you have to be extremely careful when testing. It’s just as easy to improve a conversion rate with a simple headline test […]