Sunny days are here! The temperatures are soaring. Minimal is the way to go. Shorts and tees are what we swear by too. But what about settings and occasions that demand dressing up, even in summers? Well, dress up but do it smart, stylish and most importantly super comfortable. In this post we give you […]
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Ray-Ban: A Cultural Icon Thanks To Celebs
When you think of the term “Ray-Ban,” you probably conjure images of one of the most iconic fashion brands in history. Ray-Bans have been worn by a wide range of real celebrities and the characters they play. Almost everyone has heard of Ray-Ban in some capacity, but how did the brand manage to become so […]
How to start a conversation with the lady?
Don’t be worried if you find yourself flustered and worried about talking to a woman who you’ve been dying to meet. It happens to all of us at some point or the other. Although you may not be jumping at the prospect of walking up to her and introducing yourself, you really should do it […]
5 A/B Split Testing Mistakes That Businesses Make All The Time
The benefits of split testing are clear – you get more conversions, higher ROI, greater insight into the marketing messages that you should be delivering, etc. But, like anything else you do online, you have to be extremely careful when testing. It’s just as easy to improve a conversion rate with a simple headline test […]