In this competitive online world, websites need to undergo the redesigning process once in four-five years.Giving a facelift to your website requires lot of planning as you have to decide what to keep and what to discard. Are you too planning to get your website redesigned because of few glitches, you are facing in terms […]
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5 A/B Split Testing Mistakes That Businesses Make All The Time
The benefits of split testing are clear – you get more conversions, higher ROI, greater insight into the marketing messages that you should be delivering, etc. But, like anything else you do online, you have to be extremely careful when testing. It’s just as easy to improve a conversion rate with a simple headline test […]